Blog 2 Columns

Doctoral Article: POSITIVE EFFECTS OF DIGITAL TRANSFORMATION IN SMES IN CAMEROON

Due to globalization, businesses are changing their business models so as to reach more customers and gain a competitive advantage.
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Job Seekers in Cameroon Ignoring Startups & SMEs Jobs? By Javnyuy Joybert

Job Seekers in Cameroon Ignoring Startups & SMEs Jobs? By Javnyuy Joybert   I think many job seekers are busy looking for certain jobs which in real sense are not available? Or perhaps hoping for government jobs without learning from the past how government recruitment always turn out. Many do not even know there was...
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Marketing 101 to Friends & Family Members By Javnyuy Joybert

Marketing 101 to Friends & Family Members By Javnyuy Joybert As a startup entrepreneur, if your marketing actions are not annoying someone then you are not marketing your startup products enough. One thing I always recommend for startup entrepreneurs is to make sure they should saturate their immediate community (family, friends, colleagues, church members etc.)...
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Sources of Income Available to Young Cameroonians by Javnyuy Joybert

Sources of Income Available to Young Cameroonians Talk to many young Cameroonians you will hear this popular melody of “I do not have a job, Cameroon is so hard, help me to get a job” etc. The truth is one of the biggest issues that young Cameroonians are facing that is keeping them poor and...
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Cameroon Music Industry – Musicians Tapping Street & Corporate Money? By Javnyuy Joybert

Cameroon Music Industry – Tapping Street & Corporate Money (Special credit to Maro Elias) The Cameroon music industry is a clear example of being Strategic when it comes to selling talent. The majority (if not all) of Cameroonian musicians do not make any serious money selling songs. As much as platforms like Boomplay, AudioMack and...
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Brief Note 7: You & The African Dream by Javnyuy Joybert

When I travel across Africa especially in areas where young people are leading change & assuming responsibilities I see and feel Contributions and resiliency of our positive driven young people in communities If we do not do things that inspire our faith in our own future, no one will. Not even United Nations or Western...
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